Tourism & Culture

TCD develops and sustains quality programs and initiatives to support the City’s tourism-based economy, including meaningful engagements and partnerships with key industries, specifically hospitality, and collaborative efforts with local and regional stakeholders. The Department also manages the administrative oversight, promotion, and booking of the Miami Beach Convention Center (MBCC), one of the main drivers of revenue to the City.

In support of these efforts, TCD partners with tourism and marketing organizations, including the Miami Beach Visitor and Convention Authority (VCA) and the Greater Miami Convention and Visitors Bureau (GMCVB), to market and promote the City of Miami Beach as a world-class destination.

The City of Miami Beach has evolved as an international tourist destination and quality residential community. The City’s overall goal is to attract high-quality events that measurably benefit the City, its residents, visitors, and businesses. As a pristine, seven-mile beach community, the City has emerged as a preeminent special event venue, creating a significant demand on City services and resources, and is an attractive business location. This success presents the challenge of balancing the residential quality of life with the needs of the tourism industry and creative economy. Creating a balance between major event activations and City residents and resources is a major focus for the Department. The Department has also had to reimagine the mission to the community in response to the COVID-19 pandemic. As the liaison to Miami Beach hospitality, cultural, event, and film industries, TCD has focused on being the main source of Miami Beach COVID-19 response and recovery information to these communities. Moreover, TCD, in collaboration with City departments, continues to maintain a regulatory role in overseeing the use of public spaces

To achieve the TCD mission, the Department has created three individual areas of focus to address the rich and diverse Miami Beach cultural and business communities. These units provide sustaining support to residents, businesses, and visitors to encourage a robust cultural climate and facilitate the development of a healthy economy so that residents, businesses, and tourists can prosper, engage, innovate, and grow.

Cultural Affairs

Film and Special Event Production

Miami Beach Convention Center